Building Smarter Investors Through Sound Theory

We teach investment principles that actually work in real Canadian markets

Since 2022, we've helped over 800 Canadians understand investment theory beyond the marketing hype. Our approach focuses on time-tested principles that work whether markets go up or down.

Why We Started Jyrenko

After spending twelve years managing portfolios for a Toronto-based firm, I kept seeing the same problem. Smart people were making terrible investment decisions because they'd never learned the fundamentals.

They'd read articles about "hot stocks" or follow tips from social media. But nobody taught them how to evaluate risk, understand market cycles, or build portfolios that matched their actual goals.

"The biggest mistake isn't picking the wrong stock. It's not understanding why you're investing in the first place." - Henrik Voss, 2024

That's what Jyrenko fixes. We teach the theory behind successful investing. Not get-rich-quick schemes or market predictions, but the mathematical and psychological principles that drive long-term results.

Investment research and analysis workspace showing charts and financial data

How We Think About Investment Education

Most financial education focuses on tactics - which funds to buy, when to sell, how to read charts. We start with strategy. Understanding why certain approaches work helps you make better decisions when markets get weird.

Theory First

We teach the mathematical foundations before specific strategies. Understanding compound interest, risk premiums, and market efficiency helps you evaluate any investment opportunity logically.

Canadian Context

Tax implications, currency considerations, and regulatory differences matter. Our curriculum addresses the specific challenges Canadian investors face in global markets.

Behavioral Reality

Perfect investment strategies fail when real humans try to execute them. We address the psychological challenges that derail even well-designed portfolios.

Who Teaches These Concepts

Our instructors combine academic rigor with practical market experience gained in Canadian financial institutions.

Henrik Voss

Chief Investment Strategist

Former portfolio manager with TD Asset Management. Specialized in Canadian equity research and quantitative analysis. Started Jyrenko after noticing how many retail investors lacked fundamental knowledge about risk management.

What Guides Our Teaching

Evidence-based approaches that work across different market conditions
Practical application of academic research to real portfolio decisions
Honest discussion of what we can and cannot predict about markets
Focus on developing judgment rather than following rigid rules
Integration of tax and regulatory considerations specific to Canadian investors

Financial planning session with investment portfolio analysis

Investment theory classroom discussion with market analysis charts